Data retention and storage limitation

  • You must not keep personal data for longer than you need it.

  • You need to think about – and be able to justify – how long you keep personal data. This will depend on your purposes for holding the data.

  • You need a policy setting standard retention periods wherever possible, to comply with documentation requirements.

  • You should also periodically review the data you hold, and erase or anonymise it when you no longer need it.

  • You must carefully consider any challenges to your retention of data. Individuals have a right to erasure if you no longer need the data.

  • You can keep personal data for longer if you are only keeping it for public interest archiving, scientific or historical research, or statistical purposes.

What is the storage limitation principle?

Article 5(1)(e) of the GDPR says:

“1. Personal data shall be:

(e) kept in a form which permits identification of data subjects for no longer than is necessary for the purposes for which the personal data are processed; personal data may be stored for longer periods insofar as the personal data will be processed solely for archiving purposes in the public interest, scientific or historical research purposes or statistical purposes in accordance with Article 89(1) subject to implementation of the appropriate technical and organisational measures required by this Regulation in order to safeguard the rights and freedoms of the data subject (‘storage limitation’)”

This means that even if you collect and use personal data fairly and lawfully, you cannot keep it for longer than you actually need it.

There are close links here with the data minimisation and accuracy principles.

The GDPR does not set specific time limits for different types of data. This is up to you and will depend on how long you need the data for your specified purposes.

Why is storage limitation important?

Ensuring that you erase or anonymise personal data when you no longer need it will reduce the risk that it becomes irrelevant, excessive, inaccurate or out of date. Apart from helping you to comply with the data minimisation and accuracy principles, this also reduces the risk that you will use such data in error – to the detriment of all concerned.

Personal data held for too long will, by definition, be unnecessary. You are unlikely to have a lawful basis for retention.

From a more practical perspective, it is inefficient to hold more personal data than you need, and there may be unnecessary costs associated with storage and security.

Remember that you must also respond to subject access requests for any personal data you hold. This may be more difficult if you are holding old data for longer than you need.

Good practice around storage limitation - with clear policies on retention periods and erasure - is also likely to reduce the burden of dealing with queries about retention and individual requests for erasure.

Do we need a retention policy?

Retention policies or retention schedules list the types of record or information you hold, what you use it for, and how long you intend to keep it. They help you establish and document standard retention periods for different categories of personal data.

A retention schedule may form part of a broader ‘information asset register’ (IAR), or your general processing documentation.

To comply with documentation requirements, you need to establish and document standard retention periods for different categories of information you hold wherever possible. It is also advisable to have a system for ensuring that your organisation keeps to these retention periods in practice, and for reviewing retention at appropriate intervals. Your policy must also be flexible enough to allow for early deletion if appropriate. For example, if you are not actually using a record, you should reconsider whether you need to retain it.

If you are a small organisation undertaking occasional low-risk processing, you may not need a documented retention policy.

However, if you don’t have a retention policy (or if it doesn’t cover all of the personal data you hold), you must still regularly review the data you hold, and delete or anonymise anything you no longer need.

How should we set retention periods?

The GDPR does not dictate how long you should keep personal data. It is up to you to justify this, based on your purposes for processing. You are in the best position to judge how long you need it.

You must also be able to justify why you need to keep personal data in a form that permits the identification of individuals. If you do not need to identify individuals, you should anonymise the data so that identification is no longer possible.

For example:

  • You should consider your stated purposes for processing personal data. You can keep it as long as one of those purposes still applies, but you should not keep data indefinitely ‘just in case’, or if there is only a small possibility that you will use it.


A bank holds personal data about its customers. This includes details of each customer’s address, date of birth and mother’s maiden name. The bank uses this information as part of its security procedures. It is appropriate for the bank to retain this data for as long as the customer has an account with the bank. Even after the account has been closed, the bank may need to continue holding some of this information for legal or operational reasons for a further set time.


A bank may need to retain images from a CCTV system installed to prevent fraud at an ATM machine for several weeks, since a suspicious transaction may not come to light until the victim gets their bank statement. In contrast, a pub may only need to retain images from their CCTV system for a short period because incidents will come to light very quickly. However, if a crime is reported to the police, the pub will need to retain images until the police have time to collect them.


A tracing agency holds personal data about a debtor so that it can find that individual on behalf of a creditor. Once it has found the individual and reported to the creditor, there may be no need to retain the information about the debtor – the agency should remove it from their systems unless there are good reasons for keeping it. Such reasons could include if the agency has also been asked to collect the debt, or because the agency is authorised to use the information to trace debtors on behalf of other creditors.

You should consider whether you need to keep a record of a relationship with the individual once that relationship ends. You may not need to delete all personal data when the relationship ends. You may need to keep some information so that you can confirm that the relationship existed – and that it has ended – as well as some of its details.


A business may need to keep some personal data about a previous customer so that they can deal with any complaints the customer might make about the services they provided.